Sporting Silhouettes | London 2012
A project run wih fwdesign - wayfinding, and urban realm consultancy.
A significant element of the 2012 games will be the creation of the Lea Valley olympic park, the largest urban park in Europe for over 150 years.
The brief was to create a unique wayfinding system for this vast area, able to provide information to the multitude of languages, cultures and faiths that will descend on London during the Olympic Games in 2012.
The concept was required to communicate information to visitors and local people in both the urban and rural environments, for the period during and after the games.
Image: London 2012 Bid Documentation created by Navyblue
